3 Suggestions for Identifying and Catering to Your Blog Audience

Sure, a blog can boost your search engine rankings and raise the credibility of your site, but if the content doesn't reach the right people, you'll have a very difficult time generating conversions from your hard work. That's why it's very important to understand who your blog audience is and what content they like to read.

You might have already defined your target audience and have been catering content to them for some time, but that doesn't mean you should stop thinking about who your readers are. You can't continue using the same target market profile you created three years ago and expect to get the same results. You want growth, and that requires tweaking your strategy.

Take some time this month to really evaluate your current target market. Is your blog reaching everyone who can benefit from your words? Does your content solve the problems your readers currently have? If you can't truthfully give positive answers to each of these questions, then it's time to refine your audience. As you think about your target readers, here are some things to consider.

The First Step In Blogging Is To Figure This Out

The first step in blogging is to figure out what you are going to blog about. This is a topic that I have covered many times before on this very blog but today I am going to try and break it down into action steps that you can follow quickly and easily.

10 Online Advertising Platforms to Drive More Traffic

Getting customers is a priority task for every business owner. Smaller businesses are usually in a continuous search for potential resources that could bring in extra income.

We live in a digital world, so online advertising is becoming extremely popular. And the main reason for that is its profitability. Nowadays, TV and Radio Ads, are starting to lose their effects.

Compared to the traditional advertising methods, online advertising brings huge benefits such as a better audience targeting, and higher amounts of traffic and potential customers.

If you want to start using paid advertising, you should first choose the platforms you'll be working with. In this article we will write about the most popular online advertising platforms, so you can choose the one which would be the best for your business.

4 Crucial Elements of a Successful Web Design Business

Today, more than one in four small businesses does not have a website. However, many of those small businesses that do not currently have a website plan to create a site in the future.

With startups launching every day, the web design business is in high demand. However, if you want to make your own startup succeed when 75 percent fail, you need to make your web design business shine. Below are four crucial elements of a successful web design business.

How Visual Marketing Helps Business Organizations Succeed

The internet is an omnipresent digital medium which is becoming increasingly visual. A saying that picture is worth a thousand words has never been more relevant than it is today. Online tools have overshadowed traditional marketing strategies and no marketer must fail to utilize them, since they are the place where the visual content fully shines. The truth is, however, that traditional marketing still has much life in it, and adheres to the same visual standards.

Milwaukee Shockwave Bit Kit - Today's Homeowner

The Milwaukee Shockwave bit set features a shock zone on each tip to provide up to 30 times longer life and absorb three times more torque versus other impact bits. It is available at The Home Depot.

Tip for Repairing Damaged Porch Railing - Today's Homeowner

Here's a simple way to repair a damaged wood porch rail using a couple of plywood forms, clamps, and some auto body filler.

How To Make Your Very Own WordPress Website or Blog (Infographic)

Definitely, the popularity of WordPress today has grown tremendously compared to when it was first released in 2003 by Matt Mullenweg and Mike Little. Breaking into the CMS spotlight, WordPress has since known to the industry as the most common platform for anyone who wants to start their own website.

With its almost unlimited number of plugins and functional yet visually stunning themes to choose, a lot of people will argue that WordPress indeed is a good place to start when you want to established your own online identity in the vast world of internet.

That being said, a lot of people are still hesitant to make their very own WordPress website despite the fact that it is the most user-friendly CMS available in the market today. The reason for this is that they hold this belief that this CMS requires some intense coding skills or deep knowledge about stuff like web hosting and analytics.

Though it's somewhat true since there are some internal functions of WordPress that need some coding skills, and you need to choose a reliable hosting provider, this CMS has a very intuitive user interface that let even the most novice users to tweak it in every way possible. With its low learning curve, one can surely get the hang of it in the in just a couple of days.

Here are some of the benefits of using WordPress as your website platform

1. An easy to use interface which allows all users- from novice to experts- to manage their website easily and hassle-free.
2. It's a browser-based system so you can access your Website from any computer you want.
3. It doesn't require HTML editing, allowing you to create a new post in a breeze.
4. Its structure can be easily understood by search engines.
5. Wide Array of Plugins
6. Many more

If you're planning to take your business to the next level, then introducing it into the world wide web is the most sensible step you need to take. To do that here is an infographic from WP Shrug that covers all the basic steps on how you can build your own WordPress site today.

Battle of the Top Social Media Platforms (infographic)

Unlike most battles, whether military or corporate, that you can read about in the history books, the battle between social media platforms is happening right now in front of our eyes. The battleground is very fluid, and could change at a moment's notice, but some platforms are in a much better position than others when it comes to certain aspects. Let's have a look at a few of the key points in this battle, with the help of our handy infographic.